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Digital Supply Chain

by Penny Power on May 7, 2013 · 0 comments

Side view of a young boy using laptop isolated on white backgrouRecently I made a pretty ground breaking decision which was a moment of realisation for me. I decided that I couldn’t do business with suppliers or colleagues, collaborate or belong to Discussion Groups unless the people I was connecting with we’re digitally savvy and could respond to email, Calendar Invitations and open documents fast. Of course, I have to accept that clients are not digitally savvy at all times, that is my marketplace.

My life now leads me into many exciting projects to help the digital economy, to grow the skills within the digital supply chain between companies and people. My love is Community building and helping people to become great Digital Citizens and sometime Great Digital LeadORS. I do this through the The Digital Business Campaign www.digitalbusinessbritain.com wotking with Digital Youth Academy, Frontier and leadORS. [click to continue…]

How to spot your next potential customer on LinkedIn?

by Linda Parkinson-Hardman on May 2, 2013 · 0 comments

excellenceMost of us, at some point in time, will have been part of a conversation where someone has said ‘I really need some help with x,y or z?’ Perhaps they’ve been explicit and told you that they need to find a bouncy castle by next Sunday for their daughter’s birthday party. The list of things we can be asked to help find by our friends, family and colleagues can be quite overwhelming sometimes and I know that occasionally I feel a bit like a telephone directory, doling out the contact details of the butcher, the baker and the candlestick maker. [click to continue…]

Would you like to be brilliant at presentations?

by Charlie Lawson on April 9, 2013 · 1 comment

sligoI was chatting with a BNI member, Alan, recently, and I asked him how his membership was going.

‘Absolutely brilliant’, came his unwavering reply.

‘That’s great – how much business have you generated?’ I asked.

‘Plenty – but that’s not why my membership has been brilliant.’

‘Really?’

‘Well, my daughter got married last Saturday, and ever since she was born, 32 years ago, I’d been terrified at the thought of doing a father of the bride speech.  Thanks to speaking every week to my BNI colleagues, my fears were taken away.’ [click to continue…]

How to use the social networks to increase profitability?

by Linda Parkinson-Hardman on March 22, 2013 · 0 comments

Side view of a young boy using laptop isolated on white backgrouMost people believe that the social networks are only about attracting new clients and customers. I’d beg to differ and thought it might be helpful to share a few of my own guidelines about how you can use a social network to increase your profitability.

First of all, I’d like you think about what you want to achieve from your online activities? I’ll bet it’s almost certainly increase the number of customers you have. After all the purpose of marketing your business is to grow it, right? But as you already know there is more than one way to grow a business, and increasing profitability is just one of them. [click to continue…]

What is this networking thing?

December 27, 2012

“Networking – that’s not for me. Cheesy American rubbish! You can’t get business just by chatting to people, besides I’ve got better things to do with my time. Trust me; it will never catch on…” I’ve had all these thrown at me in the past and I still probably hear one similar phrase a week dismissing networking as new age nonsense. But let’s look at this a bit closer and see whether networking is new or American, or whether it even works.

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How Rude!

December 10, 2012

At a networking event recently, I bumped into Elizabeth, an old colleague from a previous job.  As it was a busy event, we both agreed that we should sit down for a coffee to have a proper catch up, so we arranged to meet the following week. With the chance to talk properly, it turned out that through our various contacts, we were both in a position to help each other.  I was really excited – her current role was on a project with a client that I’d been interested to get an introduction to, and amongst other things, I’d [...]

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People Buy Solutions to Problems

October 19, 2012

It’s often said that “it’s not what you know, it’s who you know”. This only goes part of the way. When building a word of mouth marketing strategy, it’s actually more important to focus on who knows you and essentially, what they say about you. Have you spent much time thinking about what you want people to say about you? When I ask groups this question, they almost always talk straight away about characteristics. They want people to say they are reliable, professional, efficient and other such traits. 

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Are you ready to take your LinkedIn connections to a new level?

September 14, 2012

We all do it; we add connections to our LinkedIn account without thinking. Sometime later we may find ourselves wondering why we connected with some of the people we have on our lists; we don’t know them, in some cases have never met them and have probably not a ‘conversation’ beyond the initial ‘I’d like to add you to my professional network’. But, at the time it obviously seemed like a good idea to add Joe Bloggs or Jane Doe, and we may well have had a great reason for either asking them to connect with us or accepting the [...]

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