
I have a question for you:
Who is your best customer?
Is it the company who:
- Pays you the most? (best for income)
- Has the biggest name? (best for marketing and for making you feel proud) [click to continue…]
Networking expertise to help you grow your business
Imagine wanting to treat your loved one with a morning cup-of-tea. You tiptoe downstairs, so you don’t wake them. You make the drink, then tiptoe back upstairs. You know they’ll love your generous gift of love…
…and then you spill it all over them.
All that thoughtful hard work ruined by one mistake. In fact, you’d have been better off not even trying. It’s been a total waste of everyone’s time; and your relationship hasn’t improved one bit. [click to continue…]
Imagine, if you will, a fishing boat out in the North Sea. The bulging fishing net is being hoisted out of the water, full of fish. And as the droplets of water run down to the bottom of the net, they drip into a steaming hot cup of coffee.
What?
Let me explain. This is a revolutionary way of looking at networking given to me by the ever-excellent Andy Bounds*, which, while it sounds wacky, is a great analogy on networking events.
[click to continue…]