Richard White

About Richard

Richard White is a sales coach and trainer. He specialises in helping IT consultants win more sales through effective networking

Richard is the author of ‘The Accidental Salesman Networking Survival Guide’ and is a highly sought after speaker on the subjects of networking and soft selling

Richard holds an MBA from Cranfield School of Management, where he specialised in the marketing of services. He has a background in IT consultancy, working at Oracle as a Business Intelligence consultant before going on to build a successful consulting practice for an Oracle partner.

About Richard’s business…

Traditional sales training focuses on technique without properly dealing with the underlying sales reluctance issues. When applied to IT consultants, you end up with people who know how to sell but fair to take action.

Richard’s soft selling method quickly helps IT consultants feel more confident and willing to engage in the sales process so that they achieve a fast increase in sales opportunities and the skill to win the business.

Richard’s training methodology focuses on behaviour change drawing on over 15 years experience working with NLP and coaching at an advanced level.

Richard’s book:

The Accidental Salesman – Networking survival guide