Side view of a young boy using laptop isolated on white backgrouI guess we all have something to celebrate on the back of me being awarded an OBE for ‘Services to Entrepreneurship in Social and Digital Development’ in the New Year Honours 2014!

Why you?  Well, I assume you are an entrepreneur.  These are the great people that BNI attract, and I assume you ‘get’ digital as you are logging on and reading a blog.  The part missing from the Queen’s Citation to me was ‘networking’.  Everything I have done and continue to do is about helping business people understand how to network online.  I know 100% that as a BNI member you are aware of business networking.  So, here you are – please celebrate with me that our world has been recognised at quite a high level. [click to continue…]

An i for an Eye

by Sandra Hart on April 29, 2014 · 0 comments

images[1]I was at a conference recently which had a great keynote speaker called Paul McGee, if you ever have the opportunity to hear him speak, jump at the chance! He was captivating, and talked to the audience about some of the concepts from his book “S.U.M.O. (Shut Up, Move On): The Straight-Talking Guide to Succeeding in Life” which is a fabulous read…however something really stuck with me that he said:

“In a world of iPhones and iPads, never forget the impact of eyeballs.”

As an expert in word-of-mouth marketing and networking, I was delighted to hear this phrase. However, it got me thinking….in a lot of cases people choose between face-to-face and online networking, rather than seeing them as different pockets in the same jacket of marketing. I was reminded of the story of a local BNI member who specialises in social media marketing. Her name is Jenny Brennan and her company is Virtual Office Worx… here it is in her words:

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How to prevent social media burnout

by Linda Parkinson-Hardman on February 4, 2014 · 0 comments

Cheerful businesswoman showing tumbs upWith its ‘always on’, 24/7 culture it is very easy to become so wrapped up in the world of social media that burnout is a very real risk that everyone participating runs. However, with a few simple changes to the way that we manage our online lives, we can avoid this pitfall and continue to enjoy the benefits for many years to come. [click to continue…]

I Like, You Like, We Like

by Linda Parkinson-Hardman on August 27, 2013 · 0 comments

If you have been around the web and on any of the social networks you will probably have noticed an increasing ability to ‘like’ something, be it a website, Facebook page or LinkedIn status update. It can seem as if the word ‘like’ is taking over the world. [click to continue…]

Making Sense of Twitter with Lists

February 29, 2012

Twitter is a fabulous place to keep up to date on all that is new and happening on the Social Web.  It is also one of the most of the most feared online networks by the average ‘networker’.  This is probably because it looks overwhelmingly ‘busy’ all the time, and it seems difficult to make sense of.  All those tweets coming at you from the people you follow make it difficult to filter out what you want to ‘hear’ from the rest.

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Social Media meets BNI and solves a real life plumbing problem

February 13, 2012

As you know, Social Media and networking online has been 14 years of Thomas (husband) and my life. Since 1998 we have evangelized the message of the joy and success of the online world. Skeptics have said ‘ridiculous, I like to meet people face to face before I buy’, and many have actually used this sentence to challenge me “you mean to say even a Plumber should be doing social media”?

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