open ended questions

ABCs of Referral Marketing – E is for engage

by Sandra Hart on June 29, 2012 · 2 comments

How do you engage people at an event? How to people remember you rather than your competitor or other people at an event.

There are a few easy ways to engage people in conversation and to be memorable and they all involve a little thought and preparation.

The easiest way to start to engage people is to ask open ended questions, prepare four or five questions which you can use depending on the situation that you can engage people in conversation. Most people are reciprocal and therefore will ask you back the same question that you asked them. So let’s say you asked them “how did you get into that business?” when they are finished telling you their story about how they got involved in their business they will often ask “what about you”? or a similar question. Now this is where your preparation comes in! Any question you ever ask at a networking event or in a networking situation, make sure you have a good answer to the same question. [click to continue…]