One of the biggest fallacies in networking is that what determines a successful event is the number of people who attend. When I ran networking groups, one of the most common questions first asked by potential visitors was how many people would be there. I recently heard someone complain that a niche social network wasn’t worth joining because it “only has 2,000 members”.
If you are guilty of judging events on their numbers, step back and think again. Whether there are 20 people or 200 people at an event, what difference does it make to you? How many people will you talk to over the course of the event? Similarly, would you rather join a social network with 100,000 members, the majority of whom have no relevance to you, or a niche network with 2,000 members selected because of the strength of their potential to interact and collaborate? [click to continue…]
Phil is an Internationally sought after, keynote speaker, who speaks regularly on the subjects of Presenting and Networking effectively.
Andy Bounds is an award-winning consultant and conference speaker. To sign-up for his free weekly advice on communication/sales best practices, visit www.andybounds.com/tips
Rob Brown is an in-demand networking coach and speaker on business networking, LinkedIn, referrals, trust and likeability. If you want to make more money, win more business or accelerate your career through networking, go to www.therobbrown.com
Sandra runs BNI(Business Network International) in 19 counties of Ireland. BNI is Ireland’s leading business referral organisation, she is also BNI’s Director of European Affairs
Charlie Lawson – BNI National Director and Word of Mouth marketing expert, whose passion is to see BNI members succeed in their businesses.
Labelled ‘Mr Network’ by The Sun, Andy Lopata was called ‘one of Europe’s leading business networking strategists’ by the Financial Times.
Penny Power has dedicated her life for the past 13 years to the potential of the internet and digital tools for SME’s by helping them connect through and understand the ‘social web’. In 1998 Penny founded Ecademy, the UK’s first social network for business. 
Ewan helps business people grow their contacts by “word of mouth marketing” and is a key note speaker at conferences on the subject of referral marketing.
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Iain Whyte is an international Keynote Speaker, and published Author. Considered an expert in relationship-building, networking and word of mouth marketing.
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