Twitter is a fabulous place to keep up to date on all that is new and happening on the Social Web. It is also one of the most of the most feared online networks by the average ‘networker’. This is probably because it looks overwhelmingly ‘busy’ all the time, and it seems difficult to make sense of. All those tweets coming at you from the people you follow make it difficult to filter out what you want to ‘hear’ from the rest.
But there is a way to begin managing the knowledge stream and that’s through the lists function that every Twitter account comes with.
Put simply, lists allow you to filter the conversations on Twitter according to the people you add to a list. For example, I have a list for businesses in Dorset and whenever I come across a Twitter account for a business based in Dorset I will add them to my list. When I view this list I see only the tweets from the people I have added to the list.
You can create lists about anything including the top influencers in your market sector, specific subjects you are interested or even the people in your favourite business network – I have a lists for BNI Dorchester and for BNI in general.
It is also worth bearing in mind that you can make your lists public or private. For example the private function allows me to create a list of client accounts on Twitter which means I can spend more time supporting their activity because I can see it all in one place, quickly and easily. Perhaps you could also use the private list function to create lists of the people you want to start building business relationships with so that the next time you meet them in a networking room you have something to talk about!
The lists function means that you need never become frustrated by the home page on your Twitter account again because you can keep an eye out for how you can help key contacts and networking buddies immediately and filter out the chatter from the gold dust in the process.